Enter the Accelerating Innovation Podcast, a 6-part magazine-style series designed, curated, and produced by Chalk+Chilli. Focused on cutting-edge tech trends, this podcast was a game changer, crafted with three engaging segments per episode:

​

• Tech Leaders

• Behind the Scenes

• Updates on IBC Accelerators​

​​

This new content strategy aimed to revitalise IBC365’s digital presence, fuelling buzz in the lead-up to the IBC Show while attracting new audiences. The objective was not only to amplify IBC’s relevance but also open doors to new growth opportunities.

​

​Pre-production:

From crafting the show’s format and recruiting top-notch guests to securing studios and scripting episodes, our team managed every detail.

​

Production:

We handled the recording of guest interviews, host pickups, and trailers to ensure a polished, professional sound.

​

Post-Production:

Rough cuts, editing, mixing, and mastering were all expertly handled, alongside the creation of dynamic intros, outros, music, and effects.

​

Publishing:

We developed the publishing platform, created a schedule, and ensured all assets were optimised and uploaded for maximum reach.

 

Visual identity and social assets:

Eye-catching podcast covers, episode artwork, and soundbites were designed to enhance the brand’s presence on various platforms, with tailored graphics for social media.

​